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Campaigns · 1 min read

Smart Send: Best Time Recommendations

What Smart Send is

Smart Send recommends the best time to send a campaign. It looks at when your contacts opened and clicked emails over the last 60 days and suggests the time most likely to get engagement.

Requirements

You need at least 1,000 delivered emails in the last 60 days in your account. Until then, Smart Send is greyed out with a progress bar showing how close you are.

How to use it

  1. Go to Marketing → Emails → Campaigns and create a campaign.
  2. Click Send or Schedule.
  3. Choose Smart Send.
  4. Fill in the sender, subject and recipients, then click Get Recommendation.
  5. Accept the recommended time, or override it with your own.
  6. Schedule the campaign.

After sending

Your campaign statistics show the engagement lift: how Smart Send performed compared with your usual results.

Good to know

If a saved campaign's recommended time has already passed, get a new recommendation before scheduling.

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