Campaigns · 1 min read
Create a Fixed Countdown Timer
When to use a fixed timer
A Fixed timer counts down to one date and time for everyone. Use it for:
- Product launches: build anticipation on landing pages and in emails
- Events: show the registration deadline or start time
- Sales: show how long a limited-time offer has left
- Sign-ups: highlight the deadline to join
Create one
- Go to Marketing → Countdown Timers.
- Click + New.
- Choose a template and click Continue with this template.
- Choose Fixed as the timer type.
- Set the end date and time and choose a time zone. Turn on Adapt to Contact Time Zone if you want the deadline to follow each viewer's local time.
- Add links:
- Active link: where people go while the timer is running
- Expired link: where they go after it ends
- Click Styling to customize colors (counter, labels, separators and background), fonts, the expiry image and which time units to show.
- Save.
Add it to emails with the countdown timer element, or to funnels and websites with the countdown element.