Forms & Surveys · 1 min read
Quiz Builder Guide
The quiz builder creates interactive quizzes that collect lead details, qualify interest, and show a personalized result at the end.
The builder layout
- Top bar: go back, rename the quiz, preview, save, and publish.
- Left panel: elements you can add, such as questions, contact fields, text, and images.
- Center: your quiz. Click anything to edit it.
- Right panel: settings and styles for whatever you've selected.
Elements
- Question types such as single choice, multiple choice, and image choice
- Contact fields such as name, email, and phone
- Text, images, and dividers
Create a quiz
- Open the editor: go to Sites > Quizzes and click Add Quiz.
- Pick a template or start from scratch. You can also import questions from a CSV.
- Set up the quiz: add questions, answers, points, and categories, and add contact fields to capture leads.
- Customize the result page: show scores, category results, and a call to action. See "Quiz Scoring, Categories, and Result Pages."
- Publish: save, then share the link or copy the embed code into your funnel or website.
Submissions and contacts
Each submission creates or updates a contact. Map quiz answers and scores to contact fields so you can segment people and follow up. Use the Quiz Submitted trigger in a workflow to send results by email or book a call.
Schedule availability
You can set the quiz to open and close on certain dates. See "Schedule When a Form, Survey, or Quiz Is Open."