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Social Media · 1 min read

Create Instagram Reels in Social Planner

Before you begin

  • Connect an Instagram professional account. Reels can't be published to personal or creator accounts through Social Planner.
  • Upload your images and videos to the media library.

Create a Reel

  1. Go to Marketing → Social Planner and click New Post.
  2. Under Publish, select your Instagram account.
  3. Choose Reels as the content type.
  4. Upload up to 10 images or videos.
  5. Click Post Now or Schedule for Later, or save as a draft.
Scheduled Reels appear in your Planner calendar, where you can edit them before they go out.

Supported content

  • Format: MOV or MP4
  • Size: up to 1 GB (thumbnail up to 8 MB)
  • Aspect ratio: 9:16 recommended
  • Length: 3 seconds to 15 minutes

FAQs

Can I use Reels with any Instagram account? No. Only professional accounts. The Reels option won't appear for other account types.
Can I schedule Reels? Yes. Choose Schedule for Later.
Is there a limit on how many Reels I can create? Social Planner doesn't set a limit, but Instagram's own posting limits apply.

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