Reporting · 1 min read
Analytics for External Tracking
If you have a website or forms hosted somewhere else, external tracking lets you see how visitors use them right inside FunnelStreams, without a separate analytics tool.
Set it up
- Go to Sites > External Tracking and copy the tracking script.
- Paste it into the
<head>of every page on your external website. - Go to Sites > Analytics to see your data. It starts showing once visitors arrive.
What you'll see
Overview
- Total page views
- Total form views
- Responses (form submissions)
- Completion rate
- Average time on page
- Exits before 30 seconds (bounce rate)
Over time
Charts show views and responses by day, so you can spot your busiest times and see whether a change helped.
Audience and traffic
See where visitors come from, such as search, social, ads, direct, or referrals, plus device type and location.
Form by form
See views, responses, and completion rate for each form, so you can find forms people start but don't finish.
Tips
- Use the date range to compare periods.
- If a form has many views but few responses, shorten it or make the call to action clearer.